Prisum Healthcare marks 32 years of sustained activity in healthcare with the launch of its new corporate brand communication campaign, “Prisum Healthcare - The Connector”.
The campaign naturally continues the direction Prisum Healthcare has built in recent years through social responsibility, sustainability, and community engagement projects. Over more than three decades, beyond the products it distributes, Prisum Healthcare has connected people and projects that have contributed positively to the development of Romania’s healthcare system. Whether patient associations, employees, shareholders, authorities, consumers, or NGOs that have built hospitals (#SpitalePubliceDinBaniPrivati) or contributed to protecting Romania’s forests (#DoneazăOxigen), all have helped improve people’s quality of life.
Through the launch of its new corporate brand communication platform, Prisum Healthcare strengthens its role as a company engaged in the life of the community in which it operates, connecting beneficial projects with partners, capable people, and the resources that can turn them into reality. These entities are driven by the same ambition: to turn good intentions into beneficial projects with a real positive impact in the community.
“The Connector” thus becomes the expression of an assumed strategic direction: transforming the energy of good intentions into concrete, visible, and lasting action.
After 32 years of activity, a new stage of engagement
“We have the strength and the intention to contribute positively to the development of Romania’s healthcare system through the products we distribute, which save lives every day, through projects that benefit patients and consumers, and through initiatives that support the community. We hope that good will become contagious, that it will inspire others, and that multiplying good will become a constant concern for more companies,” said Ionela Nicolau, CEO of Prisum Healthcare.
On the occasion of the launch of its new communication platform, the company invites responsible companies and brands in Romania to join the #DoneazaOxigen campaign, which supports reforestation efforts in Romania (www.doneazaoxigen.ro). “This is the perfect example of a responsible campaign. Every company that joins the Donează Oxigen campaign can turn an ordinary commercial gesture into an act of responsibility. Donează Oxigen shows that the business community can play a real role in protecting nature when involvement is consistent, transparent, and focused on positive impact,” added Gabriel Păun, President of Agent Green.
Around us, there are many valuable initiatives, many organisations doing good, many engaged professionals, and many companies that want to contribute to beneficial projects. What is often missing is the connection between these entities.
“After 32 years, we look with gratitude at Prisum Healthcare’s journey, but above all with responsibility towards what we can continue to build. The Connector is our way of saying that good needs people who can set it in motion. We believe that when we connect good intentions with the right partners, we can turn important projects into real results for the community,” said Sumer Tyagi, New Business Director of Prisum Healthcare.
From supporting projects dedicated to children’s health to initiatives focused on forest protection, reducing environmental impact, or promoting a responsible business model, Prisum Healthcare has consistently assumed the role of an active partner in projects that generate positive effects, with an impact extending beyond the commercial sphere.
The new communication platform gives these directions a common framework and clearer purpose: connecting communities, professionals, organisations, and companies that believe health, responsibility, and solidarity are built together.
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About Prisum Healthcare
Prisum Healthcare is one of the significant companies in Romania’s food supplements market and an important supplier of human plasma-derived products, essential in life-saving treatments. The company is present in several European markets, including Romania, Greece, and Turkey, and continues to expand its activity regionally.
Through its social responsibility projects, Prisum Healthcare supports initiatives dedicated to health, community, and environmental protection.
Prisum Healthcare is one of the most important company on the Romanian market of food supplements and also a significant supplier of life-saving human plasma products.
PRISUM HEALTHCARE Ltd. · Commercial registry tax identification code J1994011717408 · Fiscal identification number RO 5919650 · Main activity: 4646, wholesale of pharmaceutical goods
Company headquarter Globalworth Square Building, 6 Gara Herastrau Street, 3rd Floor, District 2, Bucharest, Romania · Registered office 17 Gen. Gheorghe Manu Street, office no. 1, District 1, Bucharest, Romania · Phone 021 322 0171 / 021 322 0172 · Fax 021 321 7064 · Email office@prisumhealth.com · Legal notice
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